As arbitrary as color trends can be (one man’s “Mocha Mousse” is another man’s... well, beige), occasionally, one sneaks into the spotlight that’s actually worth the attention. Right now, that color is dark cherry. Call it oxblood, merlot, or burgundy—any way you characterize it, there’s no denying the rich, almost purple-red shade is particularly popular.

Fashion model showcasing a maroon knitted outer garment with an elegant design
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Erdem F/W 2024
Fashion model showcasing contemporary outerwear and layered clothing
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Hermès F/W 2024

The color’s recent revival can be traced back to fall/winter 2024 runways, where dark cherry-tinged outerwear—like Erdem’s embellished cape and Hermès’ two-tone trench coat—made standout appearances. We also saw the shade re-imagined in more structured silhouettes, like Roksanda’s berry-colored power suit, as well as softer styles like 16Arlington’s gauzy gowns and Chloé’s velvet mini dresses.

roksanda f24 001
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Roksanda F/W 2024
Fashion model walks the runway in a brown cape and burgundy gown with matching accessories
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Ferragamo F/W 2024

And while the moody, saturated tone seems tailor-made for the colder months, a number of spring/summer 2025 collections proved it can also work well in warmer weather. At Hermès, the darker shade is balanced out in the form of lightweight, sheer tops; at Gucci, dark cherry takes the form of a leather mini skirt that would pair well with strappy sandals come May.

According to a recent Pinterest trend report, searches for “dark cherry red” are currently up 235 percent year over year. So, given that the bold color trend shows no signs of slowing down, we came up with five ways to wear dark cherry this season. From cozy, textured pairings that’ll see you through the winter chill to sleeker get-ups you can wear to work, there’s a look for nearly every occasion.

A ‘70s-Inspired Suit

Dark cherry was also a staple tone in the ’70s; lean into the retro vibes even further with a dark cherry-colored suit, like this velvet set from Frame. Layer a striped button-down underneath for some tonal interest (either a burgundy-striped white shirt or a white-striped burgundy shirt works here) and finish off the look with a pair of retro aviators.

Everyday Velvet Blazer
Frame Everyday Velvet Blazer
Now 40% Off
Striped Shirt
Mango Striped Shirt
Now 57% Off
Velvet Wide Leg Trousers
Frame Velvet Wide Leg Trousers
Now 50% Off
Logaan Aviator Sunglasses
Madewell Logaan Aviator Sunglasses
Miranda 105 Slingback Pumps
Paris Texas Miranda 105 Slingback Pumps
The Essential Curve Shoulder Bag
Madewell The Essential Curve Shoulder Bag

A Monochrome Ensemble

Commit to the bit in head-to-toe dark cherry. This polished look is great for the office; to keep it winter-appropriate, wear warm socks with Staud’s kitten heel boots and a thermal base underneath Saks’ cashmere-blend turtleneck. Add on Naghedi’s woven two-toned tote to break up the saturation and easily carry all of your commuting essentials.

Triangle Stitch Turtleneck Sweater
Saks Fifth Avenue Triangle Stitch Turtleneck Sweater
Now 69% Off
Satin Maxi Skirt
Third Form Satin Maxi Skirt
Havana Tote
Naghedi Havana Tote

A Color-Contrasting Palette

Red and blue are near-opposites on the color wheel, which means dark cherry pops even more against a lighter shade of blue. Ganni’s frilly pants offer the perfect cornflower-tinged base for a structured top, like Birrot’s tailored cardigan. Mirror the ’80s feel of the shirt with Jennifer Behr’s oversized Augusta earrings.

Lay3 Bonded Crepe Cardigan
Birrot Lay3 Bonded Crepe Cardigan
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Checkered Frill Trousers
Ganni Checkered Frill Trousers
Saba Slingback Heels
Aeyde Saba Slingback Heels
Augusta Earrings
Jennifer Behr Augusta Earrings
Mini Cloud Clutch
Mansur Gavriel Mini Cloud Clutch
Oval Brooch
Heaven Mayhem Oval Brooch

A Statement Coat

When the color in question is this bold, why not make it the star of the show? A simple, neutral base will give Nour Hammour’s suede trench a chance to shine. Top off your cold-weather look with a wine-colored bonnet from Straw London’s collaboration with Herd.

Tate Trench Coat
Nour Hammour Tate Trench Coat
Modal Cashmere Ultralight Top
Intimissimi Modal Cashmere Ultralight Top
The Dream Kick Flare Pant
Everlane The Dream Kick Flare Pant
Embellished Ballet Flats
Magda Butrym Embellished Ballet Flats
11 Sunglasses
Chimi 11 Sunglasses
Bonnet
Straw x Herd Bonnet

A Textured Touch

This is our platonic ideal of a weekend outfit. Give your jeans a break and swap in these soft, wide-leg Veronica Beard trousers, which feature hints of burgundy in the plaid pattern for a palette throughline. Finished off with matching snake-embossed leather loafers from Rag & Bone and a faux-leather and sherpa Rails jacket, this is a low-key way into the dark cherry trend.

Tonelli Plaid Pants
Veronica Beard Tonelli Plaid Pants
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Carter Loafers
Rag & Bone Carter Loafers
Now 50% Off
Shop the Dark Cherry Trend
Crochet Leather Sneakers
Alohas Crochet Leather Sneakers
Modena Skirt
Silvia Tcherassi Modena Skirt
Slim Symmetry Pochette Bag
Savette Slim Symmetry Pochette Bag
Helios Stud Earrings
Lizzie Fortunato Helios Stud Earrings
Revery Satin Maxi Dress
Third Form Revery Satin Maxi Dress
Uma Mary-Jane Flats
Aeyde Uma Mary-Jane Flats
Crystal Embroidered Cardigan
& Other Stories Crystal Embroidered Cardigan
Now 40% Off
Totally Invisible 30 Denier Tights
Calzedonia Totally Invisible 30 Denier Tights
Cowan Leather Mini Skirt
A.L.C. Cowan Leather Mini Skirt
Now 56% Off
Emilie Top
Faithfull the Brand Emilie Top
Now 50% Off
Lecce Belt
Isabel Marant Lecce Belt
One-shoulder Crêpe Dress
Vince One-shoulder Crêpe Dress