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Scent Stories: 10 holiday perfumes that perfectly bottle the sense of summer
Whether you're looking for a classic summary scent or something unexpected, let the experts guide you on choosing the ultimate holiday perfume

While the perfect summer holiday perfume is as personal a choice as any, there are certain characteristics of scents that can help capture the magic of a time and place. As says perfumer Jean-Christophe Hérault of Contes des Parfums Sevilla, fragrances chosen for a holiday can carry the character and ambiance of a season or destination. “A holiday scent becomes a time capsule of your best moments, so carefully select one that captures the essence of your travel experience,” he advises.
How to choose a holiday perfume
“Consider the climate and season at your destination and the activities you are planning. Try to imagine how your fragrance might mingle with the smell of this place,” offers Claudio Denz, co-founder of Maison Noir and creator of multiple best-selling perfumes for various brands. “Some might say you should wear a light or heavy fragrance depending on the season, place and weather, but I think you should just go with the fragrance that feels right.”
Hérault adds: “Personally, for sunny days, I would opt for something fresh, sparkling, and light – an eau de cologne, for example. When the sun sets and you’re getting ready for a night out, I’d recommend choosing a more sophisticated, richer perfume, with an unforgettable sillage.”
The perfume notes that say summer
When it comes to notes that lend themselves best to a summer holiday, Hérault explains that citrus scents, such as lemon and bergamot, are ideal given their refreshing and energising characteristics. “They evoke a sense of vitality and freshness, perfect for hot days,” he explains.
Another classic summery option can be found in florals, as they “are reminiscent of blooming gardens”. Similarly, “green fragrances, inspired by leaves, grass and herbs” work well, as such notes “breathe life in our senses, evoking the great outdoors,” he continues. And when experiencing soaring temps that the season can bring, turn to aquatic notes for a cooling effect. “Think of a sea breeze, the scent of the ocean…”
Below, find Bazaar’s favourite holiday perfumes for summer 2024 and beyond.


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