One definitive way to spot a burgeoning fashion brand is to keep an eye on who's wearing it. Although celebrities will often go for well-established designers on the red carpet, their street style often conveys much more of their personal wardrobe, and thus, the pieces they truly like to slip into on a daily basis.
Already, it seems like 2025 is the year of Me + Em. The British-based brand is enjoying a growing roster of celebrity fans who have incorporated its affordable pieces into their daily outfits.
The brand eschews trends, instead focusing on classic silhouettes and transitional styles that will add sartorial weight to your wardrobe – and, this year, it seems that every A-Lister has found their spring jacket at Me+Em.
Daisy Edgar-Jones was seen out in London wearing a quintessentially British mackintosh coat from the brand in late January, layering the showerproof style over a cropped white top and navy high-waisted trousers.
Earlier this month, Leighton Meester proved the international appeal of the brand's pieces, stepping out in Paris in a light green and ivory boxy houndstooth jacket and knitted top, both from Me + Em, styled with a pair of front-pocket flared jeans and Ugg boots. Meanwhile, Phoebe Dynevor embraced another classic style in the brand's wool-blend long-line pinstripe coat, which she wore with a pair of straight-leg indigo wash jeans and black leather loafers.
Other celebrity fans of the brand include Olivia Colman, who attended Paris Fashion Week wearing a Me + Em cotton lace trim blouse and patch pocket engineered jeans, and Gugu Mbatha-Raw, who has been spotted wearing the brand's single-breasted tuxedo coat on multiple occasions. It is also a brand that has proven popular with politicians including Deputy Prime Minister Angela Rayner, who wore a green suit by the brand for her very first day in office.
If you're looking to update your spring wardrobe with some timeless pieces, or want a slice of the A-List approved brand for yourself, shop our favourite new-season Me+Em picks below, alongside some celebrity-approved pieces.
Me+Em floral lace trim cami top
Me+Em resin handle crossbody bag
Me+Em extreme tapered jean
Me+Em modern botanical print maxi dress
Me+Em bouclé textured skirt
