In a nod to the natural world, Etro's Spring-Summer 2025 collection surges onto the scene in vibrant colors and luxurious decorative patterns, brought to life in an aesthetic that stretches toward a Mediterranean horizon where sea meets sky. This storied brand's soul has always been defined by openness, after all, and its name is synonymous with wild lands that seem to extend forever. Designer Marco De Vincenzo explores new territories in a path of creation, invention, and stratification guided by instinct and intuition.
The fashion house's legacy is evoked in billowing shirts and elaborate prints, as well as the flowing silhouettes of fringed, ruched dresses—but it's also reinvented as part of an ever-evolving dialogue with other styles. Such is De Vincenzo's response to the task of conjuring a personal, fresh interpretation of Etro's world: a collection that exalts freedom of movement and expression.
Bell-bottoms, crop tops, long dresses with cut-out details, knitwear, and denim are the puzzle pieces of this aesthetic, which unites disparate ideas from the past, present, and future. Its color palette draws from the blues of the Sicilian sea, the greens of the Mediterranean vegetation, and the deep, rich hues of spices, which work together in an unfettered, layered creativity. This look is born from the cornerstones of Etro's style and reinterpreted for a future where tradition meets modernity—a place where everyone’s imagination can find room to thrive.
Etro's trademark Paisley pattern makes a streamlined yet vibrant comeback in the collection’s knitwear and dresses, while the brand retains its historic hues on the accessories, calling back to the groundbreaking dyeing process it pioneered in the 1980s. The ancient pattern even adorns the soft yet sharp shapes of the Vela handbag, the very first designed by De Vincenzo.
Handbags and shoulder bags are, in fact, staples of this collection, further enriched by woven ropes, charms, and multicolored baubles. Oversized earrings, beaded necklaces, and tall, embroidered open-toe boots complete a series of ensembles that always appear to have emerged straight from a summer-solstice festival.
